Former Head of Fashion Education at Chanel
Kristina Baynes-Reid is a multifaceted professional who has left an indelible mark on the world of fashion and business. Her 18+ year journey at Chanel, spanning diverse roles across finance, buying, and sales, education, client experience and leadership development underscores her adaptability and proficiency in managing extensive operations. Notably, as the head of the Ready to Wear team, she oversaw a business with an annual turnover exceeding $500 million, showcasing her acumen for substantial business management. Kristina’s tenure at Chanel was marked by her exceptional leadership in team management, especially during periods of transformative change. She was instrumental in pioneering a global on-boarding program that catered to both retail and corporate teams, and her pivotal role in launching the Diversity, Equity, and Inclusion (DEI) program for Chanel’s retail workforce reflects her commitment to fostering inclusivity. Moreover, her innovative training programs, focused on areas such as emotional intelligence, client experience, and personal development, bear testimony to her dedication to holistic professional growth. Her expertise spans various facets of business, encompassing brand strategy, team collaboration, and client experience. She is passionate about the intersection of where business strategies meet the human centric side of business.