Judd Borakove is a go-to-market strategist and revenue operator who helps companies turn strong products into scalable growth engines. Over the past two decades, he has worked with founders, executive teams, and private investors to diagnose revenue bottlenecks, rebuild commercial systems, and align marketing, sales, and customer success into repeatable growth. Judd has led GTM transformations across B2B technology, infrastructure, industrial, and high-growth services businesses, often serving as a fractional CRO or strategic advisor during key scaling moments. Earlier in his career, he founded and scaled multiple ventures in the fitness and wellness industry, where he coached a diverse group of high performers—from professional athletes to Navy SEAL commanders and Fortune-level executives—developing a deep perspective on performance and decision-making under pressure. Today, he applies those same principles to help leadership teams build the clarity, discipline, and execution rhythm required for durable growth.