Brian Raj is an automotive industry expert with over 20 years of experience, specializing in Auto Supply chain, Parts, Component value chain, Electric Vehicles (EVs), Advanced Driver-Assistance Systems (ADAS), and sustainable mobility solutions. As the Founder & CEO of Brass North America, he consults global automotive clients, offering in-depth insights into emerging technologies. Brian’s career includes significant roles at Toyota, General Motors, and Ford, where he has been instrumental in launching complex projects like a $122 Million USD Automotive CAPEX. His vast expertise encompasses various domains, such as hydrogen fuel cell tech, Lidar, sensor technology, autonomous driving, and more. Fun Fact: When not innovating in the automotive world, Brian enjoys hiking and exploring nature, a hobby that fuels his creativity and passion for sustainable technology.