Rusty Reed

Former CFO, Procore
Detailed Info

Rusty Reed is a seasoned technology finance and operating executive with more than 25 years of experience helping early- to mid-stage companies scale and achieve strategic outcomes. Over the course of his career, he has served in senior roles across corporate development, CFO, and CEO functions, contributing to two IPOs and more than $2 billion in M&A transactions. After beginning in investment banking, Rusty transitioned into operating roles within high-growth technology companies in Southern California, where he developed a hands-on approach to building, financing, and exiting businesses. He brings a broad, end-to-end perspective on company building, partnering with leadership teams to navigate growth, capital strategy, and value creation.