José Camargo is an accomplished eCommerce and Digital Marketing Executive with over 20 years of experience driving digital transformation, omnichannel strategy, and international expansion for leading global brands, including Lululemon, DHL, Best Buy, Netshoes, and Adidas. He has successfully scaled online businesses across Latin America, delivering triple-digit growth, building CRM and loyalty ecosystems with millions of customers, and leading AI-driven personalization and supply chain optimization initiatives. Outside of work, José is a passionate sports fan who proudly supports the Las Vegas Raiders and the New York Yankees. He enjoys reading, photography, and exploring new ways to tell stories through images. A fun fact: he is a lifelong Star Wars fan who can quote Yoda’s wisdom as easily as he can cite eCommerce KPIs. Another one? He once convinced colleagues at a logistics summit to try a yoga session, to prove that eCommerce leaders can also be flexible! Above all, the true center of his life is his family, which fuels his drive and purpose every day.