Megan Spencer

Director - Consumer/Market Insights & Analytics at Starbucks
Detailed Info

Global insights & analytics leader with nearly 20 years of diverse expertise within highly matrixed consumer goods, retail, and hospitality organizations. Skilled connector of ideas, people, and data points, with deep experience bridging technical and non-technical audiences across customer and people (employee) domains. Have led teams responsible for insights and analytics programs spanning brand measurement, omnichannel customer experience, employee engagement, marketing measurement, advertising/message testing, new product commercialization, and recurring revenue/loyalty. Consistently advocate for and built foundational insights and analytics processes and infrastructure to deliver productivity and cost savings. Passionate about consumer & employee-centered innovation, inclusive people leadership….and the Philadelphia Eagles.

  • Vertical Tag
    • Human Capital Mangement
  • Functional Expertise Tag
    • Marketing
  • Superpower
    signal from noise