Chief Marketing Officer at Nogin
Anh is an eCommerce executive, brand strategist and AI optimization expert, with 20+ years of experience launching diverse brands, products and change management initiatives that position businesses for hyper-growth. She has masterminded on large-scale enterprise projects and built high-performance teams for numerous global and iconic brands, including ModCloth, Brookstone, Hurley, The Frye Company, Old Navy, Honeywell, and Nautica Jeans with John Varvatos. Entrepreneurial-minded, with a heart for mission-driven companies, she thrives in collaborative environments where she can grow brands—and grow people. Data forensics is her favorite specialty, with AI and GA4 as her love languages. She is adept at rapidly building, scaling and analyzing highly integrated and responsive domestic/international content personalization programs. Her expertise: DTC brand strategy, seo, customer acquisition & retention, and AI platform optimization. Her thought leadership has been featured in: Fortune, Modern Retail, CBS, The Women’s Domain, Sales TechStar, and eTail East WBResearch.